Tag Archives: concessions

In-Park Spending

In-park spending is crucial to any outdoor waterpark or aquatic center’s financial success.  It’s also the biggest driver of revenue next to season pass sales and daily admission rates.  Operators typically use the word “per cap” to determine the total amount a guest pays on each visit to their park, which includes the combined amount […]

Food & Beverage

There is nothing worse than going to a theme park where the rule is “no outside food,” and then the food you purchase onsite is overpriced and tastes terrible.  While as operators, our expertise is not typically centered around restaurant operations, here are a few things to consider when developing your Food and Beverage program: […]